There are many excellent reasons to invest in a Google AdWords and/or a Bing Ads PPC (Pay-Per-Click) campaign. If you have read this blog or talked with us, you know we believe nearly every business should be taking advantage of PPC advertising. If you do nothing else, start a Google AdWords campaign and bid on your business name.
Here are a few good reasons why you should bid on your business name.
- Branding – Improve Brand awareness – Value without paying for clicks
- Double Exposure – Display in PPC Ad and Organic listings
- Improve your CTR using Google AdWords “Extensions”
- You control your ad content
- Often, competitors are bidding on your name
- Make it easier for returning customers and other visitors to get to you
Start doing cost effective branding today by bidding on your business name.
Call us about starting a Google AdWords campaign. 1-800-281-9993 or 608-822-3750
