A Baker’s Dozen Twitter Tips That Pay Dividends

Twitter Tweet BirdTwitter is so easy to use, and will pay dividends when used properly, that it belongs in the marketing plan for nearly every business. Here are some tips that will help you use Twitter effectively.

  • Retweet: It is simple. Share what you learn.
  • Use Hashtags: Maximize your audience. Use hashtags, e.g. #Twitter #Twittertips #SocialMedia
  • Tweet at regular intervals (start with a couple) and at the same time of day
  • Follow those who follow you (though check out their tweets to be sure they are a good fit)
  • Reply to mentions to build engagement
  • Do NOT retweet an URL without following it first to see if it is appropriate
  • Follow or favorite people who retweet your Tweets to increase followers
  • Tweet about your own blog posts (with a link to the post)
  • Tweet about your new or updated products or services (with a link to the page on your website)
  • Tweet discount codes or coupons
  • Don’t tweet all about you. Tweet about others as well.
  • It is fine to tweet the same thing more than once, though do it at a different time of day.
  • Use Hootsuite.com or a similar tool for scheduling and monitoring your Tweets

Bonus Tip:

Leave enough character spaces for your handle to display if you are retweeted, e.g., @webwisedesign and one space takes up 14 characters, so we have fewer than 126 characters available for our tweet content.

Here are a couple of good resources for you:

Twitter’s Beginner’s Guide

The Art of Writing Great Twitter Headlines

If you need help getting started with Twitter, or want to get better at using Twitter as part of your Social Media marketing strategy, give us a call.

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