It doesn’t always take a complete redesign to improve your website traffic and engagement. Do it quickly using these quick and easy tips.
- Prominently display your Toll Free (or Local) Phone Number at the top of all your pages.
- In the top right-hand corner, in a size and color that will make it easily seen.
- This is an item where function over form pays dividends.
- Review your contact information, and update it if needed.
- We believe your contact info should be in the footer of every page.
- Be sure your phone numbers, address, business hours, and events calendars are current
- Identify your audience, and start your copy with the benefits you offer them.
- You only have moments to convince visitors to look at more.
- Don’t place your value proposition at the bottom of the page.
- Make sure your home page copy has links to your most important pages
- Google loves properly coded internal links to relevant pages
- Real, verifiable testimonials can help change a visitor to a customer.
- Having canned-appearing testimonials from a name with one initial for either name is simply a waste of time.